HRDC Claimable

Digital Marketing for Small Business

Tailored digital marketing fundamentals for small businesses.

📅Contact for Schedule
⏱1 Day (8 hours)
📍Classroom / Virtual
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Program Overview

Tailored digital marketing fundamentals for small businesses. Learn practical, budget-friendly strategies to establish online presence and attract customers without breaking the bank.

Course Objectives

At the end of the course, the participants would be able to:

  • Build effective online presence on a budget
  • Choose the right digital channels for your business
  • Create engaging content that converts
  • Measure results and optimize spending

Course Outline

Core

  • Branding and Google Business Profile Optimization

Channels

  • Low-Cost Social Media and Email Marketing

Ads

  • Micro-Budget Meta Ads and Tracking Results

Who Should Join

  • Small business owners
  • Entrepreneurs

Methodology

  • Interactive lectures
  • Discussions
  • Practical Exercises & Case Study

Training Needs

  • Good Internet / Wi-Fi connectivity
  • Notebook and stationery (if needed by participant)

Trainer Profile

Mr. Davin Sidhu

Mr. Davin Sidhu is an HRD Corp Accredited Trainer with extensive experience in accounting, management, and human resources training. He holds a Master’s Degree in Management from Manchester Metropolitan University (UK) and a Bachelor’s Degree in Accounting from the University of Hertfordshire (UK). With more than 15 years of experience in professional practice and higher education, he has served with several established colleges and universities in Malaysia. His expertise includes the development and delivery of competency-based programmes aligned with industry needs and professional standards. Mr. Davin specialises in training programmes such as Accounting skills for accounts clerks and assistants; Bookkeeping and cloud-based accounting software applications; Accounting & finance for non-finance managers; and Human resource and people management programmes.

Registration Procedure

  • Please fill up & Email us a copy of your registration form;
  • (HRD Corp Registered Employer) Please apply via HRDCorp e-TRiS for HRD Corp Claimable Course (SBL KHAS) scheme before training date (subject to approval),
  • (HRD Corp Registered Employer) Upon training completion, please fill up form PSMB/SBL-Khas/JD/14 and return it to us immediately. The delay in returning the form will result in delay of the employer’s submission of claims